Transforming Revenue Trajectory

Strategy • Go-To-Market • Business Development

Unlocking Growth partners with Founders and Executives to drive growth.

  • Build Go to Market strategies that create customer pull and revenue.
  • Create pathways to close deals with Fortune 1000 companies.
  • Build Growth Strategies to meet and exceed revenue targets.
  • Advise executives to uncover customer pain points and drive revenue. 
  • Develop executive leadership, presence, and ability to navigate uncertainty.
  • Design Partnership Strategy.

Unlocking Growth provides strategic advice to find unique opportunities and clear bottlenecks. Unlocking Growth works with clients to turn uncertainty into opportunities.

About Ron

      • Business Development Leader identifying strategic partners, re-engineering sales strategies & uncovering deal flow opportunities.  Creating executive dashboards to align teams to achieve growth.
      • Driving Product innovation, creating GTM Strategy & closing deals.
      • Building high performance teams with clear swim lanes to implement Strategy.
      • Servant Leader creating a culture of empathy, innovation, growth, risk taking and mission.

Services: Advisor, Consultant, Fractional Executive

Background

Ron Erd leads Unlocking Growth.  Ron led teams in Climate Tech, Hedge Funds, Private Equity, and Utilities.  He launched several start-ups and was an executive in Fortune 500 public companies.

      • 5X CEO, several over $1B in revenue.
      • Grew 2 companies from $350M to $700M in 18 months.
      • Led 1,000-person organization.
      • Turned around businesses in crisis.
      • Built growth strategies with startups at NSF Icorp, Plug & Play, SOSV, Stanford, Berkeley Skydeck, Activate at UC Berkeley, Clean Tech Open.
      • Kellogg MBA

Sample Engagements

Bloom EnergySenior Advisor to CMO.   
Built GTM and strategy for Bloom’s entry into the green hydrogen market.  Launched 100 customer development conversations with potential customers to map out the hydrogen market ecosystem.  Uncovered strategic partnership and sales opportunities. Evaluated target markets and use cases to focus sales and marketing on segments where Bloom’s products have competitive advantage vs competitors.

DemandQSenior Advisor to CEO.  
Assessed and evaluated EV charging ecosystem to build GTM for EV charging software company.  Uncovered customer pain points and rebuilt messaging to increase customer engagement 30x.  Determined the product addressed a narrow part of customers’ needs, and build a partnership strategy to offer customers a broader solution.

American Electric PowerSenior Vice President.  
CEO of 5 business units.  Re-engineered planning, forecasting and KPIs for wind farm business to create clarity for strategic planning.

Let's Get Connected

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